Chapter 13 – Leading with Your Brain Switched On

The model that brings cutting edge neuroscience into the world of Leadership

Kate often gets frustrated with the slow, out of touch, lacking in authenticity style of leadership at her firm. Synaptic Circle, a neuroleadership model, is introduced to her so she can see why she feels frustrated and what she can do about it. The model covers the basics all leaders need to be aware of from a brain perspective of how people work.

MYBW Top Benefits for neuroscience based Leadership

  • Individuals are more successful, fulfilled and loyal within companies
  • Organisations are better placed for dealing with change
  • People are demanding more from companies they buy from, this best equips you to deliver

Chapter 14 – Simply Authentic Sales